Why study this course
Gain transferable leadership and management skills that will enable you to work in roles across the industry.
Meet visiting professionals, hear from guest lecturers and collaborate with industry on live projects.
Be part of small class practical and workshop sessions across all levels of the programme.
Benefit from the opportunity to work towards a Chartered Management Institute qualification alongside your degree.
The BA (Hons) Business and Sport programme explores the complexities of the development of sport and performance and provides a thorough grounding in a range of business subjects including marketing, finance, management, leadership, physical education, sports development, health and fitness, and coaching. It will develop a deep and broad academic, critical and reflective knowledge and understanding of the physiological, psychological, sociological and business features of sport.. You will acquire and be able to apply a range of generic and transferable intellectual, research, practical and professional skills appropriate to an undergraduate programme and applicable to a wide range of career choices. . You will have the chance to work with a wide variety of organisations through our links with industry and the opportunity to develop projects and expertise in areas of Business and Sport that you are interested in.
Please note - the intended start date for this course is September 2024
Mode of study
Bishop Grosseteste University
About this course
This programme equips you for both employment and self-employment in Business and Sports related environments and gives you the foundations on which to build at postgraduate level. Modules are contemporary in nature and tackle key issues facing organisations and society head on.
Modules are taught and assessed using a variety of active learning techniques where you are encouraged to take charge of your own learning through engaging with academic knowledge and research, tutors, external organisations, and your peers. Your assignments are developed in conjunction with industry experts and throughout the duration of your programme you will be given live business briefs to fulfil for your clients. You will have the opportunity to undertake work-related learning as part of the programme, and an international field trip (extra-curricular) (that you will be required to self-fund) in the second year of the programme.
This programme is best suited to individuals who want to go the extra mile to develop their business and professional skills throughout the duration of their studies.
Furthermore, whilst undertaking this programme in Business and Sport you will also have the opportunity to achieve a Chartered Management Institute (CMI) qualification alongside your degree.
The Business curriculum is also reinforced by its commitment to uphold the United Nations Global Compact (UNGC). The ten principles focus on key global challenges in the areas of human rights, labour, the environment, and anti-corruption. As global citizens, you will develop a global mindset to understand, appreciate and take appropriate local or international action in response to these global challenges.
What you will study
Students on this course currently study some or all of the modules listed below.
This module will explore the environments in which organisations operate and will equip you with the ability to understand and analyse the interrelatedness of organisations and their environments. You will explore the dynamics of the modern business environment and links will be made to business planning and achieving competitive advantage. Factors impacting on an organisation’s internal environment including the impact of legal status on the governance of an organisation, the purpose of mission and vision statements and the impact of organisational values and ethics on decision-making will be explored. This module will further explore the determinants of supply and demand in the marketplace and an understanding of market structures. You will be challenged to explore how internal and external organisational environment(s) can influence stakeholders to act and behave. You will also be introduced to the concept of stakeholder management and will develop knowledge regarding the management of stakeholder relationships. This will provide the foundation to build and develop a wider understanding of the business environment as you progress through the programme.
This module sets out to combine an academic study of the relations between sport, education and society, with a pragmatic desire to explore sport in formal and informal learning environments. It will promote inquiry into the implications of the curriculum for teaching and learning of sport and will begin to develop required skills and knowledge of appropriate teaching strategies in preparation for further development. Teaching and learning will proceed by way of interactive lectures, practical work, tutorials and seminars. These will introduce key concepts and develop your understanding of sport in education. Practical activities and tutor-led workshops will provide opportunities for you to observe and assist in teaching and learning of sport. A number of directed tasks are incorporated, including data collection, independent reading, presentation and discussion. Online support and discussion through the VLE will be available and shared reflection will be encouraged through your contribution to a blog. The syllabus will include a study of the nature of sport in education and will provide an introduction to the application of Physical Education (PE) in a variety of educational settings. You will be introduced to key issues in PE such as inclusion, assessment, cross-curricular learning, citizenship and lifelong learning. Sport will be placed in context of the National Curriculum for PE and you will examine real case studies of how sport education has been used in both primary and secondary PE. You will also have the opportunity to explore and develop knowledge and understanding of strategies aimed at making the sport experience positive and meaningful to all individuals.
This module will provide you with an overview of the influence of physical activity on health and wellbeing in young people. The module will explore the main cultural, political and ethical issues surrounding physical activity and will introduce methods of promoting physical activity to young people. Tutor-led workshops both in the Sports Hall and Human Performance Lab (HPL) will introduce and develop the varied practical and analytical skills required to complete the module successfully. A number of directed tasks are incorporated, including data collection, independent reading, use of VLE, presentation and discussion. The syllabus will explore current research on physical activity and young people in the UK and will examine current and previous levels of physical activity. You will gain theoretical and practical understanding of the physical, social and psychological benefits of physical activity for young people. In particular this module sets out to identify how young people develop their self-identities and how they accept or reject physical activity and sport in this process. Through investigating physical activity prescriptions, levels and key exercise interventions you will gain a breadth and depth of understanding of the barriers young people face towards exercise and physical activity.
This module equips you with the basic financial management skills to enable the development of sound financial acumen needed to ensure decision-making in financial management. These basic financial management skills are essential for success in business regardless of whether an organisation has a dedicated finance department. The module will explore the role of the finance function, the benefits and drawback of various sources of finance, current regulatory compliance and key financial documents including budgets, cashflows, balance sheets and profit and loss accounts. The role of financial information for business decision-making purposes will be analysed.
This module is designed to introduce you to digital marketing. This module is applied in its nature and challenges you to develop a digital marketing plan that will aid an organisation to achieve specific digital goals through careful consideration of selected marketing channels such as paid, earned, and owned media. This module brings you to the forefront of modern practices: bridging the gap between theory and its practical application. You will thus explore a variety of current and emerging online and offline digital marketing tools and platforms in order to make recommendations to a client regarding your digital marketing strategy. This module enhances your understanding of Business 4.0 organisations such as Amazon, Google, Netflix and Uber and will encourage you to analyse how these organisations have optimised the digital advantage to create customer value. You will consider how Industry 4.0 has revolutionised marketing and led to marketing innovations including Artificial Intelligence, Conversational marketing in real time using chatbots, personal brand influencers, Search Engine Optimisation (SEO), omnipresence, internet marketing, relationship and mobile marketing.
This module aims to equip you with the knowledge and skills for analysing, presenting and interpreting data typical of a small-scale research project in the multidisciplinary areas of sport, coaching and physical education. You will examine the various nature and types of research available and their application within sport, alongside the development of research skills. You are introduced to a range of quantitative and qualitative research methods, designs and analysis approaches. This will be followed by a series of interactive data collection and workshop sessions that adopt a problem driven student-led small group approach. The data collection and analysis sessions will be problem driven with you designing methods appropriate to given research questions. Workshop sessions will illustrate principles of good research design, highlight common errors and develop techniques for data analysis, description and presentation in a hands-on manner using standard software packages and theoretical approaches. Directed learning focuses on guiding you to material deemed necessary to prepare for and support data presentation, analysis-based activities. There will also be sessions that are tutorial-based offering support to both groups and individuals. The syllabus will focus on equipping you to recognize the process for a small-scale research project. You will explore how research enquiry in sport can lead or inform thinking and practice before being introduced to the value, processes, research design and methods of both quantitative and qualitative research in sport. Ethical issues will be addressed, including the principles of anonymity, confidentiality and informed consent. You will gain theoretical understanding and practical experience of research data collection techniques such as interviews, questionnaires and observations and quantitative and qualitative data analysis techniques. You will then work independently with data to complete a small-scale project for your independently written assignment.
The module provides you with a thorough introduction to economics with a specific emphasis on macroeconomics. The module builds on the knowledge gained in the Organisational Environments and Behaviour module at Level 4. You are introduced to key economic concepts, theories and economic policies and will gain an understanding of how such factors influence the world of business. The module explores how the health of the macroeconomic environment and the decisions taken within it (by countries and governments) influences the subsequent actions taken within the microenvironment. You will develop an understanding of how to measure and define the health of an economy and will understand how monetary and fiscal policy can be used to influence and pursue economic health (stable/ rising GDP). The module will encourage you to critique and explore the notion that countries, organisations and individuals make decisions in your own interests and subject to constraints.
This module provides you with a foundation in the theory and practice of Human Resource Management (HRM). You will develop a broad understanding of HRM and how its practices are applied in a business context. You will be challenged to engage with research and insight from the Chartered Institute of People and Development; the professional body for experts in people at work, and to develop an understanding of how HRM has evolved over time. You will come to appreciate that through the people professionals who work within it, the HR function helps an organisation deliver its corporate strategy and objectives by effectively recruiting and developing people and managing your performance. You will explore employment legislation and will develop an understanding of the factors that impact recruitment and selection. Furthermore, you will understand the rationale for workforce planning.
This module will investigate effective ways of promoting interest, participation and performance in sport. You will develop a critical understanding of theoretical and vocationally relevant issues for sports development in contemporary society. You will broaden your knowledge and understanding through working with a variety of guest speakers, in order to compare contrasting theories, viewpoints and complex arguments. An optional field visit will play a helpful role in understanding current practice in leadership and working with diverse populations. The syllabus will include an introduction to the historical development and promotion of sport and exercise in the UK. You will learn about the theories of sports development and will explore and evaluate policies that guide its direction. Leadership within local authorities, governing bodies and voluntary organisations will be examined alongside the practicalities of policy implementation at a national, regional and local level. You will investigate current development and promotional projects operated by organisations such as the Sport England, Active Lincolnshire, Youth Sport Trust and Lincoln City Council. This module will provide many opportunities for debate, analysis and enquiry, with you appraising the sports development continuum and evaluating the role of sports development and leadership at an individual, group and community level.
This module provides you with an experience of conducting a systematic review with consideration towards informing your own practice and understanding of a workplace environment. This module is deliberately structured in an open-ended way to allow a project focus to be developed which is most suited to your potential future career. Working with your appointed tutor, drawing on shared and individually sourced resources, you will be supported in identifying an appropriate placement project which will enable you to meet the learning outcomes. This will enable you to gain valuable experience of conducting an applied research project that may hold relevance to real-life work-related situation which captures the challenges and uncertainties of the workplace environment. You may be working in groups, pairs or individually if appropriate to the project.
This module equips you with an understanding of CSR and sustainability in global and organisational contexts. This module will empower you to take positive action as informed global citizens in line with The 2030 Agenda for Sustainable Development adopted by all United Nations Member States in 2015. The Agenda provides a shared blueprint for peace and prosperity for people and the planet, now and into the future. At its heart are the 17 Sustainable Development Goals (SDGs), which are an urgent call for action by all countries - developed and developing - in a global partnership. They recognise that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality, and spur economic growth – all while tackling climate change and working to preserve our oceans and forests. These SDGs will therefore underpin the teaching and learning ethos of this module. Through undertaking the module, you will begin to develop the knowledge and skills required to develop practices for managing and leading Corporate Social Responsibility and sustainability in an organisational setting. The approaches taken to manage and lead CSR and sustainability differ according to the genre and purposes of the individual organisations. Hence the critical exploration of case studies will help support you to develop a fuller understanding of CSR / sustainability in a variety of organisational contexts. You will take positive action within this module by working together as part of BGU's Enactus team to actively tackle global challenges. This experiential approach affords you the opportunity to engage with the world’s largest experiential learning platform. (Enactus is a global network of global business, academic and student leaders unified by one vision—to create a better, more sustainable world.)
This module provides you with an opportunity to explore the meaning of equality, diversity and inclusion. Equality, diversity and inclusion are important drivers of organisational performance, benefiting staff and stakeholders. For you to be effective as future fit employees and aspiring managers and leaders it is key that your everyday sense of ‘normal’ and the lenses that impact on how you see and interpret the world around you are explored. These individual lenses through which a person sees, frame the attitude and response to a changing world brought ever closer by globalisation. Thus, through undertaking this module, you will come to understand that promoting and supporting diversity in the workplace is an important aspect of good people management and that it is about valuing everyone in the organisation as an individual. Furthermore, you will come to understand that in order to reap the benefits of a diverse workforce it is vital to have an inclusive environment where everyone is encouraged and enabled to participate and achieve their potential. You will develop an understanding of UK legislation – covering age, disability, race, religion, gender and sexual orientation among others. You will come to appreciate that this sets the minimum standards, and that an effective diversity and inclusion strategy goes beyond legal compliance seeking to add value to an organisation, contributing to employee well-being and engagement. Through undertaking this module, you will be empowered to champion equality, diversity and inclusion and to challenge others to do the same if / where needed.
This module equips you with the knowledge and skills to business plan for start-up. This module is practical in nature and provides you with the opportunity to create a business plan for a commercially viable product or service through a workshop approach. You will create a plan that will guide you in defining your unique selling proposition (USP) and give you clarity of the marketplace in which you choose to operate. You will be supported to seek out relevant enterprise guidance and support from outside agencies such as the local chamber of commerce and The FSB and will be encouraged to test start-up ideas in a safe environment using the facilities and expertise of the on-site business incubation centre BG Futures.
The syllabus is designed to provide you with a detailed overview of how modern lifestyles have reduced the physical demands placed upon us both in our domestic activities and the workplace across the lifespan. You will explore how the growing public awareness of the benefits of physical activity in the promotion of wellbeing has not prevented the population in general from adopting an increasingly sedentary lifestyle. It will explore the link between physical activity and both common and atypical health disorders. Within the module you will develop the necessary knowledge and skills to assess the health and wellbeing of the non-athlete and to plan and design suitable exercise interventions. You will be provided with opportunities to work in groups to develop competence in designing appropriate exercise interventions for specific populations.
This module introduces you to the principles of managing and leading individuals, teams and organisations and provides an opportunity for you to evaluate and understand approaches for supporting, motivating and inspiring others to meet and exceed expectations. You will use case study examples to extend your knowledge and understanding and to review best practice in the workplace. An in-depth understanding of the theoretical and practical approaches to leading and managing effectively will thus prevail. Furthermore, you will analyse and evaluate the merits of various methods that can be used to monitor organisational, individual and team performance. Managing and leading in both physical and remote environments as well as in hybrid settings whereby individuals typically have more freedom to work when and where they choose will also be explored.
This module will draw contemporary knowledge of sport, coaching and physical education together and relate issues to current practice. It is designed to enable you to develop critically informed opinions on contemporary issues. The syllabus will include a study of the contemporary social, cultural, political and ethical issues in sport and physical education. You will select research issues which may include for example debates surrounding notions of ‘policy’, ‘inclusion’, ‘deviance’ ‘equity’ and ‘identity’ in relation to sport, coaching and physical education. The focus of the module will vary according to changing issues in the sporting world. Building on critical studies in other modules, you will be given the opportunity to explore, research, discuss and critically evaluate a particular contemporary issue from within your chosen theme.
This module provides you with the opportunity to continue to develop and demonstrate the critical knowledge and understanding gained on your degree programme so far. The module will introduce you to the many ways in which researchers might choose to collect and analyse data and produce scientific and rigorous research. You will therefore gain an insight into research methods and the ethical considerations involved in conducting research. It will give you an appropriate base of knowledge by which you can start to make your own research decisions and complete a research project of your own design. The module affords you an opportunity to develop knowledge on how to create appropriate research aims, questions, and objectives, appropriate methods of data collection and analysis, and the ethics of research. This module is supported with a number of classroom-based activities (i.e. lectures, seminars, and workshops) introducing you to the types of research methods and issues identified above. A research and ethics proposal template will also be provided, the submission of which will form the culmination of this module.
This module will give you the experience of designing, carrying out a research project, and writing a dissertation, in an area of sport, coaching or physical education. You will gain transferable and practical skills relevant to conducting data collection and analysis of a research project. You will select your research project topics with staff during the second semester of your second year.
You will be allocated a supervisory tutor within the School. Supervisory sessions will cover the identification of a research question; necessary elements of research design; the approach needed to prepare for and complete the research project; a range of appropriate research methods; appropriate statistical analyses; the structure of the research report; the interpretation of the research results; possible or probable conclusions; and the writing of the report. You will keep a diary of the research process which logs meetings with the supervisor and agreed outcomes.
The syllabus will focus on equipping you to undertake an ethically approved research project. During the module you will follow your methodology, carrying out data collection before performing the analysis and discussion of results, resulting in a sustained piece of work. The analysis of results must be detailed and coherent and the discussion should compare findings to other recent and current research. It is undertaken with minimum guidance from the supervisor and will require the exercise of initiative and personal responsibility. It will provide an understanding of the significance and limitations of theory and research as well as enabling you to have the ability to articulate your own preferred learning styles and strategies and actively manage your development to organise an effective work pattern including working to deadlines. It offers you the chance to embark upon their own specialist academic interests and in some cases to make an original contribution to current academic debate.
This module will enable you to develop further knowledge of how to conduct effective measurement techniques. The module will build on concepts and issues introduced elsewhere in the course and will involve you in the measurement and evaluation of a number of parameters of kinanthropometry in a laboratory setting. You will be provided with opportunities to work in groups to develop further competence in a range of anthropometric techniques. You will also be asked to carry out an independent practical assessment, which will require demonstration of competence in a range of kinanthropometric assessment techniques. The syllabus will begin by exploring both the qualitative and quantitative research paradigm and will enable you to develop further knowledge of how to conduct proper measurement techniques. The module will involve you in the measurement of a number of parameters of kinanthropometry in a laboratory setting. By analysing different types of human size, shape, proportion and composition you will be able to apply physiological and psychological principles to practical situations ranging from exercising for health to physical training for enhanced athletic performance. You will have opportunities to work in groups and will explore a range of methods to examine the reliability and validity of a specific measurement protocol or technique. The overall aim of the module is to equip you with practical skills that enable independent enquiry and analysis.
The module aims to develop your understanding of the emotional nature of sports work and the underlying normative practices and actions that are developed in sports workers relationships and practices. The taught session content will draw upon key sociological and educational theory and concepts and empirical studies to make sense of emotional display, emotion management and emotional wellbeing, impression management and micro-politics in sport and physical education related roles. The module content will inform and align with module tasks and assessment. You will be actively engaged in learning through a social inquiry approach via the identification, exploration and reflection upon emotional practices, experiences and actions across a range of sports and physical education roles. Teaching will adopt a combination of lectures, seminars, tutorials and practical sessions. Assessment will adopt a case study approach.
This module provides you with the opportunity to explore social innovation and entrepreneurship. You will review and analyse; the characteristics of social entrepreneurship, innovative, up-to-date research on the ecosystems of social entrepreneurship, the behaviour of social entrepreneurs, their ability to produce social innovation, social capital and social inclusion, and the role of stakeholders in fostering socially oriented businesses. You will be encouraged and supported to network with social entrepreneurs in order to explore first-hand the diversity of the social enterprise sector. In networking with social entrepreneurs you will consider the motivations and role of social entrepreneurs and social enterprises in the modern world.
This module provides you with the opportunity to undertake a research-based project, drawing on academic advice as well as your own interests and intellectual skills, to produce a substantial written dissertation. You conduct your research by addressing self-formulated questions, supported by the critical selection, evaluation and analysis of primary and secondary source material. By these means you will devise and sustain a core argument, and /or solve relevant business problems. The dissertation module affords you an opportunity to extend your knowledge in a topic area of your choice related to the programme and to produce an extended project that will provide a strong talking point for future interviews, or for applications to further study. Thus, this module offers the potential for enhanced employability through demonstrating a deep understanding of the application of business theory and skills to analyse and evaluate real world situations. This module is supported with whole class workshops at various intervals during the semester; these seek to guide the management research process and the successful presentation of a business dissertation. You also benefit from individual tutors (one-to-one supervision during the semester with your supervisor who closely monitor and advise on the development of appropriate, distinctive, and critical arguments in respect of the chosen subject of study.
This module will provide you with an understanding of the environment in which international business takes place and an appreciation of the opportunities and challenges globalisation and international business presents. This module seeks to develop your awareness of the importance of a range of contemporary issues and developments in international business and to enable you to confidently evaluate the impact of such issues and developments on the conduct and performance of international business. The module will examine the international political, technological, social, economic, legal and cultural environments that impact on organisations and will further explore international competitiveness, regulatory regimes and international governance. Factors such as environmentalism, ethics and corporate social responsibility will also be explored, as will approaches to international recruitment and the implications for effective international management.
You will normally need 96-112 UCAS tariff points (from a maximum of four Advanced Level qualifications). We welcome a range of qualifications that meet this requirement, such as A/AS Levels, BTEC, Access Courses, International Baccalaureate (IB), Cambridge Pre-U, Extended Project etc.
However this list is not exhaustive – please click here for details of all qualifications in the UCAS tariff.
In accordance with University conditions, students are entitled to apply for Recognition of Prior Learning, RP(C)L, based on relevant credit at another HE institution or credit Awarded for Experiential Learning, (RP(E)L).
How you will be taught
There is no one-size-fits-all method of teaching at BGU – we shape our methods to suit each subject and each group, combining the best aspects of traditional university teaching with innovative techniques to promote student participation and interactivity.
You will be taught in a variety of ways, from lectures, tutorials and seminars, to practical workshops, coursework and work-based placements. Small group seminars and workshops will provide you with an opportunity to review issues raised in lectures, and you will be expected to carry out independent study.
Placements are a key part of degree study within many courses at BGU. They provide an enriching learning experience for you to apply the skills and knowledge you will gain from your course and, in doing so, give valuable real-world experience to boost your career.
Formal exams are not used on this programme. Instead, a range of assessments are used which are relevant to the individual demands of the subject matter and enable students to participate in a varied and engaging educational experience.
In Sport, we use a variety of imaginative approaches to assessment that enable you to utilise your strengths. Over the course of your studies, you could expect your assessment to include presentations, multimedia reports, displays, portfolios, individual research projects, essays, exams and work in the Human Performance Laboratory. We recognise that individuals come from a wide range of backgrounds and experiences, and accordingly use a wide range of assessment strategies. You can expect to be guided and supported carefully in your first year, gradually becoming more independent as the course progresses.
Careers & Further study
BGU has a strong reputation for developing highly skilled, sought-after, employable graduates. The Business and Enterprise team are committed to developing employable graduates and the curriculum has been designed to enhance employability at all levels of study. Employability is seen as an intrinsic aspect of all degree programmes offered by BGU and Graduate Attributes are embedded within each undergraduate programme. The Business and Enterprise team, pride themselves on being able to assist students acquire the skills they need to foster their initiative and creativity as responsible global citizens.
Career paths directly related to this programme include:
- Actuarial analyst
- Business adviser
- Business analyst
- Business development manager
- Chartered management accountant
- Corporate investment banker
- Data analyst
- Data scientist
- Forensic accountant
- Insurance underwriter
- Management consultant
- Project manager
- Risk manager
- Supply chain manager
In Sport, we prepare you for a broad range of sport-related jobs in such areas as sports development, adventure education, physical activity and health, sports coaching, fitness and recreation industry, school sports coordination, armed forces, youth work and postgraduate research.
By the end of the course, you will have developed a range of practical and transferable skills that are underpinned by excellent subject knowledge, meaning you will be well-prepared for your chosen future career. In the past our graduates have begun careers as sports coaches, personal trainers, as physical education teachers (primary and secondary), in the field of youth work or within sports development.
What Our Students Say
Discover what life is like at Bishop Grosseteste University from our students.
Studying at BGU is a student-centred experience. Staff and students work together in a friendly and supportive atmosphere as part of an intimate campus community. You will know every member of staff personally and feel confident approaching them for help and advice, and staff members will recognise you, not just by sight, but as an individual with unique talents and interests.
We will be there to support you, personally and academically, from induction to graduation.
Fees & Finance
A lot of student finance information is available from numerous sources, but it is sometimes confusing and contradictory. That’s why at BGU we try to give you all the information and support we can to help to throughout the process. Our Student Advice team are experts in helping you sort out the funding arrangements for your studies, offering a range of services to guide you through all aspects of student finance step by step.
Undergraduate course applicants must apply via UCAS using the relevant UCAS code. For 2023 entry, the application fee is £27, and you can make a maximum of 6 choices. For 2024 entry the application fee is £27.50.
For all applicants, there are full instructions at UCAS to make it as easy as possible for you to fill in your online application, plus help text where appropriate.